Tamsin Lejeune

CEO

Tamsin founded the Ethical Fashion Forum in 2005 and Common Objective in 2015. She is passionate about the potential for business, done well, to transform lives, and the role of technology to accelerate business for good. In 2024 Tamsin was awarded Tech Entrepreneur for Europe in Globant’s Women that Build Awards.

Andy Showell-Rogers

CIO

As Chief Impact Officer of CO, Andy is responsible for translating ideas into tech solutions that drive change. He has successfully launched a raft of innovative products for CO that further sustainable and ethical business practices. Prior to CO Andy co-founded and ran a fair trade factory and brand group in India.

Melanie Plank

Director of Content

Melanie is a leading expert in sustainable business content and training. She is responsible for launching CO's ground-breaking training credit functionality, harnessing tech to accelerate engagement. Prior to CO Melanie led content at WGSN and Stylus, and worked on the ground with marginalised groups in Cambodia.

Steven Langley

Systems Architect

Steven heads up CO's tech partner agency and leads the development of CO's tech platforms and solutions. A systems and database genius, he thinks outside the box to find the simplest, most efficient and elegant solutions to complex challenges.

Michelle Davey

Project Manager

Michelle is highly skilled in organisation and detail-oriented project management, consistently delivering complex initiatives on time and within budget. Her leadership and proactive problem-solving allow the team to focus on creating high-quality solutions that meet user needs.

Richard Lyth

Design and UX

Richard has over a decade of experience creating user-centric interfaces that meet business goals. Passionate about design and trends, he ensures platforms remain engaging and relevant, balancing aesthetics with functionality to deliver exceptional user experiences.

Damian Fisher

Lead Developer

Damian excels in developing innovative software solutions. His coding skills and passion contribute to the team's success. Proficient in several programming languages and methodologies, he builds robust online platforms that effectively address user challenges.

Gillian Lipton

NED

Gillian is a corporate sustainability professional with over 20 years of experience in both the private and charity sectors. Previous roles include Sustainability Director at Alexander McQueen and Head of Social & Environmental Sustainability at Arcadia Group.

Greg Tufnell

NED

Formerly MD at Boxfresh, Arcadia, and Mothercare, and a Director at Next, Greg has decades of experience in leadership roles. In 2013 Greg Co-Founded Prime Advantage Capital Partners, focusing on helping SMEs achieve rapid growth.

Mariel Jumpa

Marketing

Mariel founded Slow Fashion World (SFW), a marketing agency that puts the spotlight on purpose-led business. She supports CO’s marketing efforts with her innovative approach. Prior to SFW Mariel held senior marketing roles at Motion Display, Sigue Corporation, and others.

Victória Salum

Design and Brand

Victória is a social media and branding creative who supports CO’s marketing team. As the Branding Director at Slow Fashion World, she is passionate about design and storytelling. Her expertise lies in building impactful strategies for sustainable fashion brands and communities.

Ralph Goodstone

EFF Board

Ralph is founding member of the Ethical Fashion Forum (EFF) board. Formerly a senior clothing exec at M&S and with leadership roles in brands and suppliers spanning 50 years in the fashion industry, Ralph's expertise is second to none.

Prama Bhardwaj

EFF Board

Prama is the Founder and CEO of Mantis World, a leading sustainable fashion brand and supplier. Prama is a passionate advocate for sustainability and has dedicated her career to driving positive change across the fashion industry.

Shamini Dhana

EFF Board

Shamini is the Founder and CEO of Dhana Inc., a fashion technology company at the forefront of circular fashion. She brings over 25 years of experience in international strategy, global operations, and venture capital experience to the EFF board.

Brigitte Stepputtis

EFF Board

Brigitte is the Global Head of Couture at Vivienne Westwood, where she has played a pivotal role in shaping the brand’s sustainable strategy. Over 3 decades at VW, she has been pivotal to the success of the Gold Label collections, the Couture service, and Green Carpet projects.

Pamela Daniels

EFF Board

A co-founder of the Ethical Fashion Forum, Pamela is a branding and strategic marketing expert with extensive experience across the creative industries. Now at ACEVO, she is committed to driving transformation and creating inclusive environments where everyone can thrive.

Common Objective grew from the Ethical Fashion Forum (EFF) and the EFF board plays a supporting and advisory role to the Common Objective team.

Common Objective
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